Shamefully horned for the Uline catalog (We must separate the art from the artist.)
We ultimately turn on Uline but not the inspiration it breathes into us!
🌸 Good morning/afternoon/evening, depending on where you are in the world. : )
If you’re new here, I’m Cait, a creative laborer working in art and advertising. I run a creative company called FLOWERS.
The art (What the Uline catalog gives us)
With this image, I’m convinced of the tape’s strength.
Mission absolutely accomplished. I get it, I like it, I trust it.
This page made me feel as though I have need for a Waterhog®.
I love the primaries represented in the first image, where it was intentional or not.
I also appreciate the inclusion of the heal on the Waterhog® Elite.
Surely, there are individuals who wonder “Should I feel fearful in a heel? I don’t trust those deep grooves.” Seeing this may help those in the workplace with this concern.
No need for this, just admiring the simple, unbranded produce box.
Everyone needs a tarp. Those traditional blue or gray woven tarps…I’ve seen them fray.
I can’t see this one fraying for a good long while.
Looks absolutely solid and the colorway is unique. Would it become an eyesore? That’s a question I can answer right now…
This one feels painfully obvious at first. Brat-coded drum that “stands out in the darkest warehouses” - it is screaming to be used by an array of vendors in ways I can’t begin to name.
That said, upon second glance, this is a spill kit. We don’t need all of that stuff. Just a great looking drum on its own. We’d be removing it from our proverbial cart.
Here we go. We’ve found our “Brat” bin. But now I’m completely sucked in to the Hi-Vis Outdoor Crowd Control.
I have to say it seems very, very expensive if I’m understanding correctly.
One post with self-retracting belt is $360 on its own? The situation could be almost as easily handled with a cheap roll of Caution tape, definitely also in the catalog.
In any case, I don’t need this either but my mind wanders to what kind of authority this gives a person.
Which leads to my next thought:
Uline is a place where you can buy Stop signs.
Once again, I have no explicit need, but the mind wanders…
Thinking of installing Stop signs where I please.
I look through this catalog each time it arrives.
I didn’t request it and I detest getting a wasteful slab of paper in my mailbox.
But without fail, each time, I open this tome and fantasize about what I could do with it all.
Now is where I have to tell you something.
Uline is sadly not our friend, despite having exquisite inventory of industrial products and more.
While I don’t care to know the finer details, I leave you with this Instagram dedicated to their takedown.
This ain’t good, mama! ^^^
Lastly, look at this rather direct video Refuse Uline made.
While we musn’t patronize Uline for the good of the nation, the catalog is a revelation and a gift.
We must separate the art from the artist.
That’s literally all.
Thank you for coming as always. I really appreciate it!
Reply to this email, leave a comment - the whole point is that we share some ideas.
I answer each one. : )
Cait
___________________________
📸 High Thought is written by Cait Oppermann, a creative laborer in the world of art, advertising, & what falls between. Say hello!
Cait runs things at FLOWERS & BaseRate.
@flowersfullservice & @caitoppermann
📑 General idea behind High Thought here.
*or*
📚 Past editions in the archive.
Ride or Die vibe
📯 Send to friends, if you want.